HeForShe, a global UN initiative for gender equality has set out to earn 2 billion in commitments to their cause. When the velocity of commitments began to slow down, they knew they had to correct course!
After several intensive workshops and interviews with a global audience, we started to build a plan to help HeForShe connect with their audience again and keep the wheels turning towards their goals. All-in-all we were able to help them increase their commitment conversion rate by 1,250%!
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